NATO (North Atlantic Treaty Organization) is celebrating its 60th anniversary with a set of three videos designed to remind people of six decades of solidarity, collective defense and the shared goals of peace, security and stability. The three commercials show what at first appear to be situations of danger, each one resolving into peaceful activity. The treaty was signed on 4 April, 1949, by Belgium, the Netherlands, Luxembourg, France, the United Kingdom, United States of America, Canada, Portugal, Italy, Norway, Denmark and Iceland.
Run
Children run and fall over. Dogs bark… People often take freedom and security for granted. We don’t.
Click on the image below to play the video in YouTube (HD)
Basement
Is this a prison? Is that the cold sweat of fear or the hot sweat of exhaustion? Freedom to do what you want. We help that happen.
Click on the image below to play the video in YouTube (HD)
Staircase
A woman closes her windows and checks security while outside the sky lights up with explosions. You want a life of freedom and stability. So do we.
Click on the image below to play the video in YouTube (HD)
Credits
The 60 Years campaign was developed at Scholz & Friends Antwerp
Filming was shot by director Nico Beyer (Represented by Crossroads) via United Visions, Berlin.
Editor was Tom Seil. Post production was done at NHB, Berlin, by creative producer Yesim Altilar. Sound was designed by Lars Lohn.
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